Lauren presented for the Project Management Institute of NJ on "Developing and Evolving Your Professional Brand as a Life Sciences PM. This talk as tailored to provide advice specific to project managers to help them as they build their brand.
This webinar will provide insight for how to develop and evolve your Brand amid an evolving industry including new technology, M&A, partnerships and more. This seminar will start with a focus on self reflection to help you determine what strengths and interests you should highlight as you develop your Brand since ideally, these should align to your career interests, not just what you could do. We will provide advice for how to Build your Brand leveraging different tools such as LinkedIn, your resume, networking discussions and other interactions. We will highlight ways to highlight hard skills as well as soft skills so that you can share a well rounded brand.